The One Show

CATEGORIES / FEES / REQUIREMENTS

Print & Promotional

Print & Promotional recognizes advertising communicated through printed publications and other physical collateral.
View 2022 Winners


ELIGIBILITY
Project must have launched between January 1, 2022 - March 3, 2023.

ENTRY REQUIREMENTS
All One Show entries require both information on the project and media.
Below is the information that is required for all entries, regardless of category. Refer to the individual categories for additional requirements.
NOTE: Entry information should not contain agency details, as judging is anonymous; this does not apply to self promotion work.
NOTE: Do NOT use all capital letters when providing information.

  • Entry Title: Give your entry a name. The jury will see this, it will be used to reference your entry, and it will show in the online Archives for winning work.
  • Client / Brand: Who was the client on the project?
  • Client Type: Choose from: Consumer / Business-to-Business, Corporate Social Responsibility, Non-Profit
  • Vertical Market: The specific industry to which the product or service relates. See the full list of options here .
  • Launch Date: The month and year in which the work first ran, aired, was published, etc.
  • Entry Description: Describe your project in 300 words or less; the jury will see this. (optional, but highly recommended)
    NOTE: Some categories require additional written information and context. See individual categories for details.
  • Translation to English: Required for all entries which are not originally in English.
    NOTE: Video entries should include subtitles when possible.
Each category accepts specific media types. For general file specifications, view the Submission Media page.
Media can be attached to your entry after your category is selected. Click the View Submission Requirements button on a category below for details.

Digital media will be saved into your account. Identical media will not need to be added more than once as it can be attached to entries from your Manage Media list.

SUBMISSION MEDIA
  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may review at their discretion.

REFERENCE MEDIA
  • ALL entries require high res digital reference images. These images will not be judged. However, they may be seen by the jury for reference only or be used by The One Show for promotional purposes.

ENTRY THUMBNAIL
  • Every entry requires a thumbnail image. The jury will see this for reference only, it will not be judged.
A Primary Credit is the only credit required to submit an entry.
NOTE: Credits do not need to be completed in order to submit entries. Credits may be added to a closed entry after it has been completed and judged.

Credits will be saved into your account. Identical credits will not need to be added more than once as they can be attached to entries from your Manage Credits list.

COMPANY
Company credits each require the following:
  • Company Name
  • Company City
  • Company Type is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.

INDIVIDUAL
Individual credits each require the following:
  • First Name
  • Last Name
  • Title is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.
  • Company / Company City is the company that this individual is associated with (optional)



CATEGORIES


Print & Promotional
Newspaper

PT_01: Newspaper - Single
Early Deadline Fee: $575.00

A single (1) newspaper advertisement to promote a brand, product, service, or message. Full page, spread, or small space may be entered here.
Enter this Category

PT_02: Newspaper - Series
Early Deadline Fee: $725.00

A series (2-10) of newspaper advertisements to promote a brand, product, service, or message. Full page, spread, or small space may be entered here.
Enter this Category
Print & Promotional
Magazine

PT_03: Magazine - Single
Early Deadline Fee: $575.00

A single (1) magazine advertisement to promote a brand, product, service, or message. Full page, spread, small space, or supplements may be entered here.
Enter this Category

PT_04: Magazine - Series
Early Deadline Fee: $725.00

A series (2-10) of magazine advertisements to promote a brand, product, service, or message. Full page, spread, small space, or supplements may be entered here.
Enter this Category
Print & Promotional
B2B / Trade Publication

PT_05: B2B / Trade Publication
Early Deadline Fee: $575.00

A single (1) or series (2-10) of business-to-business or business-to-consumer advertisements appearing in an industry-specific publication. Full page, spread, small space, or supplements may be entered here.
Enter this Category
Print & Promotional
Posters

PT_06: Posters - Single
Early Deadline Fee: $575.00

A single (1) printed poster displayed on a vertical surface with the intent of promoting a brand, product, service, or message. Includes guerilla postings.
Enter this Category

PT_07: Posters - Series
Early Deadline Fee: $725.00

A series (2-10) of printed posters displayed on a vertical surface with the intent of promoting a brand, product, service, or message. Includes guerilla postings.
Enter this Category
Print & Promotional
Booklets / Books / Brochures

PT_08: Booklets / Books / Brochures
Early Deadline Fee: $575.00

A single (1) or series (2-10) of printed communications created to promote a brand, product, service, or message. Includes single or multi-page catalogues, pamphlets, booklets, brochures, books, flyers etc.
NOTE: Commercially available books, magazines, or newspapers should be entered into category DE_06: Books or DE_07: Magazines & Newspapers.
Enter this Category
Print & Promotional
Physical Products & Apparel

PT_09: Physical Products & Apparel
Early Deadline Fee: $575.00

A single (1) or series (2-10) of physical items created to promote a brand, product, service, or message. Includes clothing, accessories, jewelry, pet apparel, giveaways, swag, or other promotional products.
NOTE: Commercial packaging should be entered in category DE_15 or DE_16: Packaging.
Enter this Category
Print & Promotional
Brand Partnerships

PT_10: Brand Partnerships
Early Deadline Fee: $575.00

Two or more brands working together to create a single (1) or series (2-5) of print or dimensional promotional work.
NOTE: Entries must include all client/brand names involved in the work.
NOTE: All brands involved should also be listed under the full credits.
Enter this Category
Print & Promotional
Craft

PT_11: Craft - Art Direction
Early Deadline Fee: $575.00

Communication of the brand's overall visual appearance in a single (1) or series (2-10) of print work.
Enter this Category

PT_12: Craft - Writing
Early Deadline Fee: $575.00

Writing in a single (1) or series (2-10) of print work.
Enter this Category

PT_13: Craft - Illustration
Early Deadline Fee: $575.00

Illustration within a single (1) or series (2-10) of print work. Can be a stand-alone work or incorporated into a larger layout.
Enter this Category

PT_14: Craft - Photography
Early Deadline Fee: $575.00

Photography within a single (1) or series (2-10) of print work. Can be a stand-alone work or incorporated into a larger layout.
NOTE: Altered photographs may be entered, but added elements such as typography or illustration will not be considered.
Enter this Category

PT_15: Craft - Typography
Early Deadline Fee: $575.00

Use of typography within a single (1) or series (2-10) of print work. Can be a stand-alone work or incorporated into a larger layout.
Enter this Category

PT_16: Craft - Printing & Production
Early Deadline Fee: $575.00

Specialized printing or production techniques applied to a single (1) or series (2-10) of print work.
Enter this Category
Print & Promotional
Innovation & Transformation

PT_17: Innovation in Print
Early Deadline Fee: $575.00

A single (1) or series (2-5) of print advertising that explores transformative ideas, devices, or methods in its execution and pushes the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the work.
Enter this Category

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