The One Show

Film & Video

Film & Video recognizes advertising in the form of commercial spots that aired on television, in cinemas, or online.

View 2023 winners



ELIGIBILITY
Project must have launched between January 1, 2023 - March 1, 2024.

ENTRY REQUIREMENTS
All One Show entries require both information on the project and media.
Below is the information that is required for all entries, regardless of category. Refer to the individual categories for additional requirements.
NOTE: Entry information should not contain agency details, as judging is anonymous; this does not apply to self promotion work.
NOTE: Do NOT use all capital letters when providing information.

  • Entry Title: Give your entry a name. The jury will see this, it will be used to reference your entry, and it will show in the online Archives for winning work.
  • Client / Brand: Who was the client on the project?
  • Client Type: Choose from: Consumer / Brand, Business to Business, Corporate Social Responsibility, Non-Profit
  • Vertical Market: The specific industry to which the product or service relates. See the full list of options here.
  • Launch Date: The month and year in which the work first ran, aired, was published, etc.
  • Entry Description: Describe your project in 300 words or less; the jury will see this. (optional, but highly recommended)
    NOTE: Some categories require additional written information and context. See individual categories for details.
  • Translation to English: Required for all entries which are not originally in English.
    NOTE: Video entries should include subtitles when possible.
Each category accepts specific media types. For general file specifications, view the Submission Media page.
Media can be attached to your entry after your category is selected. Click the View Submission Requirements button on a category below for details.

Digital media will be saved into your account. Identical media will not need to be added more than once as it can be attached to entries from your Manage Media list.

SUBMISSION MEDIA
  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may review at their discretion.

REFERENCE IMAGES
  • ALL entries require high res digital reference images. These images will not be judged. However, they may be used by The One Show for promotional purposes.

ENTRY THUMBNAIL
  • Every entry requires a thumbnail image. The jury will see this for reference only, it will not be judged.
A Primary Credit is the only credit required to submit an entry.
NOTE: Credits do not need to be completed in order to submit entries. Credits may be added to a closed entry after it has been completed and judged.

Credits will be saved into your account. Identical credits will not need to be added more than once as they can be attached to entries from your Manage Credits list.

COMPANY
Company credits each require the following:
  • Company Name
  • Company City
  • Company Type is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.

INDIVIDUAL
Individual credits each require the following:
  • First Name
  • Last Name
  • Title is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.
  • Company / Company City is the company that this individual is associated with (optional)



CATEGORIES


Film & Video
TV, VOD, & Online

FI_01: TV, VOD, & Online - 30 Seconds and Under - Single
Final Deadline Fee: $900.00

A single (1) commercial spot airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be 30 seconds or less.
Enter this Category

FI_02: TV, VOD, & Online - 30 Seconds and Under - Series
Final Deadline Fee: $1,050.00

A series (2-5) of commercial spots airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be 30 seconds or less each.
Enter this Category

FI_03: TV, VOD, & Online - 31-60 Seconds - Single
Final Deadline Fee: $900.00

A single (1) commercial spot airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 30 seconds.
NOTE: Submissions must be no longer than 60 seconds.
Enter this Category

FI_04: TV, VOD, & Online - 31-60 Seconds - Series
Final Deadline Fee: $1,050.00

A series (2-5) of commercial spots airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 30 seconds each.
NOTE: Submissions must be no longer than 60 seconds each.
Enter this Category

FI_05: TV, VOD, & Online - 61-90 Seconds - Single
Final Deadline Fee: $900.00

A single (1) commercial spot airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 60 seconds.
NOTE: Submission must be no longer than 90 seconds.
Enter this Category

FI_06: TV, VOD, & Online - 61-90 Seconds - Series
Final Deadline Fee: $1,050.00

A series (2-5) of commercial spots airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 60 seconds each.
NOTE: Submission must be no longer than 90 seconds each.
Enter this Category

FI_07: TV, VOD, & Online - Over 90 Seconds - Single
Final Deadline Fee: $900.00

A single (1) commercial spot airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 90 seconds.
NOTE: Submissions must be no longer than 5 minutes.
Enter this Category

FI_08: TV, VOD, & Online - Over 90 Seconds - Series
Final Deadline Fee: $1,050.00

A series (2-5) of commercial spots airing on television, video-on-demand platforms, or online.
NOTE: Submissions must be longer than 90 seconds each.
NOTE: Submissions must be no longer than 5 minutes each.
Enter this Category

FI_09: TV, VOD, & Online - Varying Length Series
Final Deadline Fee: $1,050.00

A series (2-5) of commercial spots of varying lengths, airing on television, video-on-demand platforms, or online.
NOTE: Entries must include a video from at least two (2) of the video length categories.
NOTE: Series submitted in this category cannot be entered into other series categories.
Enter this Category
Film & Video
Cinema Advertising

FI_10: Cinema Advertising
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots shown exclusively in a cinema before a feature film.
Enter this Category
Film & Video
Low Budget

FI_11: Low Budget
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that creatively utilized a low or conservative production budget. Includes broadcast, cinema, online, or mobile.
NOTE: Entries must provide the production budget (in USD) and an explanation of how it was applied.
Enter this Category
Film & Video
User-Generated Content (UGC)

FI_12: User-Generated Content (UGC)
Final Deadline Fee: $900.00

A single (1) or series (2-5) of videos that are derived from customer/user submitted content, created on behalf of a brand or organization. Includes broadcast, cinema, and online.
Enter this Category
Film & Video
B2B Communications

FI_13: B2B Communications
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots intended to communicate a message or service between businesses.
Enter this Category
Film & Video
Film & Video for Good

FI_14: Film & Video for Good
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that creates a positive change by addressing a pressing social, environmental, or cultural challenge and that benefits a larger purpose than the brand.
Enter this Category
Film & Video
Brand Partnerships

FI_15: Brand Partnerships
Final Deadline Fee: $900.00

Two or more brands working together to create a single (1) or series (2-5) of commercial spots.
NOTE: Entries must include all client/brand names involved in the work.
NOTE: All brands involved should also be listed under the full credits.
Enter this Category
Film & Video
Use of Humor

FI_16: Use of Humor
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that leverage humor as a creative tool.
Enter this Category
Film & Video
Use of Drama

FI_17: Use of Drama
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that leverage drama as a creative tool.
Enter this Category
Film & Video
Innovation

FI_18: Innovation - New Ideas in Film
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that explore new or transformative ideas and concepts that push the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the concept and idea behind the project.
NOTE: Innovative techniques in execution or use of media should be entered into Innovation categories FI_19: Execution or FI_20: Use of Media.
Enter this Category

FI_19: Innovation - Execution in Film
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that explore new techniques, devices, or methods in implementation that push the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the techniques used in execution.
NOTE: Innovative concepts and ideas or use of media should be entered into Innovation categories FI_18: New Ideas or FI_20: Use of Media.
Enter this Category

FI_20: Innovation - Use of Media in Film
Final Deadline Fee: $900.00

A single (1) or series (2-5) of commercial spots that explore creative placement, positioning, timing, or other innovative use of media to reach the target audience and push the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the media use and placement.
NOTE: Innovative concepts and ideas or techniques in execution should be entered into Innovation categories FI_18: New Ideas or FI_19: Execution.
Enter this Category


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