Physical Submissions

The One Show 2025 is accepting physical entry materials for the Design categories listed below.

NOTE: All physical entry materials must be received at The One Club no later than February 28, 2025.



ELIGIBILITY
Project must have launched between January 1, 2024 – February 28, 2025.

ENTRY REQUIREMENTS
All One Show entries require both information on the project and media.
Below is the information that is required for all entries, regardless of category. Refer to the individual categories for additional requirements.
NOTE: Entry information should not contain agency details, as judging is anonymous; this does not apply to self promotion or Brand-Side work.
NOTE: Do NOT use all capital letters when providing information.
NOTE: All fields are required and will be seen by the jury, unless otherwise noted.

  • Entry Title: Provide the name of the project, or the campaign name.
    NOTE: Do not put the category into the Entry Title.
  • Client / Brand: Who is the client on the project and/or what brand is it promoting?
  • Single or Series: Choose from: Single (1), Series (2+). Required only for categories that allow both Single and Series entries.
  • Client Type: Choose from: Consumer / Brand, Business to Business, Corporate Social Responsibility, Non-Profit
  • Vertical Market: The specific industry to which the product or service relates. See the full list of options here.
  • Launch Date: The month and year in which the work first ran, aired, was published, etc.
  • Background: Describe the challenge presented, problem being addressed, cultural background, or other key components to the initial brief. (max 300 words)
  • Creative Idea: A summary of the creative idea behind the work. (max 300 words)
  • Insights & Strategy: The insights and strategy that informed the final work and its intended purpose. (max 300 words)
  • Execution: Explain critical elements of the final execution of the work including craft, placement, tone, and other specific aspects of the creation and implementation of the work. (max 300 words)
  • Results: The results or outcome of the work such as reach, response, engagement, sales, awareness, etc. (max 300 words)
  • Translation to English: Required for all entries which are not originally in English.
    NOTE: Video entries should include subtitles when possible.
Each category accepts specific media types. For general file specifications, view the Submission Media page.
Media can be attached to your entry after your category is selected. Click the View Submission Requirements button on a category below for details.

Digital media will be saved into your account. Identical media will not need to be added more than once as it can be attached to entries from your Manage Media list.

SUBMISSION MEDIA
  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may review at their discretion.

REFERENCE IMAGES
  • ALL entries require high res digital reference images. These images will not be judged. However, they may be used by The One Show for promotional purposes.

ENTRY THUMBNAIL
  • Every entry requires a thumbnail image. The jury will see this for reference only, it will not be judged.
A Primary Credit is the only credit required to submit an entry.
NOTE: Credits do not need to be completed in order to submit entries. Credits may be added to a closed entry after it has been completed and judged.

Credits will be saved into your account. Identical credits will not need to be added more than once as they can be attached to entries from your Manage Credits list.

COMPANY
Company credits each require the following:
  • Company Name
  • Company City
  • Company Type is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.

INDIVIDUAL
Individual credits each require the following:
  • First Name
  • Last Name
  • Title is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.
  • Company / Company City is the company that this individual is associated with (optional)



CATEGORIES


Design
Brand Identity

DE_02
Brand Identity - Single Item
Early Deadline Fee: $450.00

A single (1) individual component of the identity system of a brand, product, or service. Includes physical collateral such as letterhead, business cards, uniforms, giveaways, etc. or digital items.
NOTE: Logos should be entered in category DE_01: Logo.
NOTE: Full identity systems should be entered in category DE_03: Brand Identity System or DE_04: Rebranding.
Enter this Category

DE_03
Brand Identity - System
Early Deadline Fee: $600.00

A series (2-20) of elements of the identity system for a brand, product, or service. May include business cards, stationery, logo, network IDs, branding guidelines, etc.
NOTE: A logo and its variations should be entered as a single entry in category DE_01: Logo.
NOTE: Sonic branding logos should be entered in category MS_01: Music & Sound Craft – Sonic Branding or RA_01: Sonic Branding / Branded Audio.
Enter this Category

DE_04
Brand Identity - Rebranding
Early Deadline Fee: $600.00

A series (2-20) of elements of a new identity system for an existing brand, product, or service. Entries must include examples of the previous branding for comparison. May include business cards, stationery, logo, network IDs, branding guidelines, etc. Includes complete brand transformation systems.
NOTE: A logo and its variations should be entered as a single entry in category DE_01: Logo.
NOTE: Sonic branding logos should be entered in category MS_01: Music & Sound Craft – Sonic Branding or RA_01: Sonic Branding / Branded Audio.
Enter this Category
Design
Corporate Communications

DE_05
Corporate Communications
Early Deadline Fee: $450.00

A single (1) or series (2-10) of communications from a company to its shareholders or the public. Includes printed or digital annual reports, corporate sustainability reports, brand books, and identity guidelines.
Enter this Category
Design
Editorial

DE_06
Editorial - Books
Early Deadline Fee: $450.00

Overall design of a single (1) or series (2-10) of commercially available books. Includes book cover design.
NOTE: Non-commercially available books should be entered in category DE_13: Promotional Booklets, Books & Brochures.
NOTE: Each book in a series must have been released within the eligibility dates.
Enter this Category

DE_07
Editorial - Magazines & Newspapers
Early Deadline Fee: $450.00

Overall design of a single (1) or series (2-10) of commercially available magazines or newspapers. Includes cover design.
NOTE: Non-commercially available magazines or newspapers should be entered in category DE_13: Promotional Booklets, Books & Brochures.
NOTE: Each magazine or newspaper in a series must have been released within the eligibility dates.
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Design
Typography

DE_10
Typography - Static
Early Deadline Fee: $450.00

A single (1) or series (2-10) of non-moving type-based compositions for a brand. It can be stand-alone or incorporated into a larger design. Includes printed, digital, and 3D objects.
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Design
Promotional

DE_12
Promotional - Print Advertisements
Early Deadline Fee: $450.00

A single (1) or series (2-10) of full-page, spread, or small space advertisements in a magazine or newspaper promoting a product, service, or message.
Enter this Category

DE_13
Promotional - Booklets, Books & Brochures
Early Deadline Fee: $450.00

A single (1) or series (2-10) of printed or digital communications containing information about a brand, product, service, or message. Includes multi-page catalogues, pamphlets, booklets, brochures, etc.
NOTE: Commercially available publications should be entered into category DE_06: Books or DE_07: Magazines & Newspapers.
Enter this Category

DE_14
Promotional - Physical Items
Early Deadline Fee: $450.00

A single (1) or series (2-10) of physical items created to promote a brand, product, service, or message. Includes apparel and other dimensional items.
NOTE: Packaging of promotional items should be entered into category DE_18: Packaging - Promotional.
NOTE: Both commercially-available and gratis products can be entered here.
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Design
Packaging

DE_15
Packaging - Mass-market
Early Deadline Fee: $450.00

A single (1) or series (2-10) of packaging for a commercially available product or line of products. Mass-market items are produced on a large scale and aimed at a wide consumer base.
NOTE: Packaging of non-commercially available or gratis products should be entered into category DE_18: Promotional.
Enter this Category

DE_16
Packaging - Specialty / Limited Edition
Early Deadline Fee: $450.00

A single (1) or series (2-10) of limited-edition packaging produced for a commercially available product or line of products in a niche market.
NOTE: Packaging of non-commercially available or gratis products should be entered into category DE_18: Promotional.
Enter this Category

DE_17
Packaging - Luxury
Early Deadline Fee: $450.00

A single (1) or series (2-10) of packaging produced for a commercially available luxury brand, product, or line of products.
NOTE: Packaging of non-commercially available or gratis products should be entered into category DE_18: Promotional.
Enter this Category

DE_18
Packaging - Promotional
Early Deadline Fee: $450.00

A single (1) or series (2-10) of packaging produced for a promotional product or line of products that are not commercially available for purchase.
NOTE: Packaging of commercially available products should be entered into categories DE_15, DE_16, DE_17, or DE_19.
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DE_19
Packaging - Sustainable
Early Deadline Fee: $450.00

A single (1) or series (2-10) of packaging for a product or line of products that reduces the negative impact on the environmentfor in its production and/or materials. Includes packaging for commercially available and promotional gratis products.
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Design
Posters

DE_22
Posters - Single
Early Deadline Fee: $450.00

A single (1) printed poster displayed on a vertical surface with the intent of promoting a brand, product, service, or message.
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DE_23
Posters - Series
Early Deadline Fee: $600.00

A series (2-10) of printed posters displayed on a vertical surface with the intent of promoting a brand, product, service, or message.
Enter this Category
Design
Craft

DE_36
Craft - Art Direction
Early Deadline Fee: $450.00

The overall visual appearance of a single (1) or series (2-10) of work. Can be a stand-alone work or incorporated into a larger design.
Enter this Category

DE_37
Craft - Illustration
Early Deadline Fee: $450.00

Illustration within a single (1) or series (2-10) of work. Can be a stand-alone work or incorporated into a larger design.
Enter this Category

DE_38
Craft - Photography
Early Deadline Fee: $450.00

Photography within a single (1) or series (2-10) of work. Can be a stand-alone work or incorporated into a larger design.
NOTE: Altered photographs may be entered, but added elements such as typography or illustration will not be considered.
Enter this Category

DE_39
Craft - Printing & Paper Craft
Early Deadline Fee: $450.00

The application of specialized skills, technologies and other uses of paper and printing techniques in a single (1) or series (2-10) of work. Includes 3D printing.
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