Moving Image Craft & Production

Moving Image Craft & Production recognizes the specialized skills demonstrated in the creation and production of branded content videos and commercial spots.

View 2024 winners



ELIGIBILITY
Project must have launched between January 1, 2024 – February 28, 2025.

ENTRY REQUIREMENTS
All One Show entries require both information on the project and media.
Below is the information that is required for all entries, regardless of category. Refer to the individual categories for additional requirements.
NOTE: Entry information should not contain agency details, as judging is anonymous; this does not apply to self promotion or Brand-Side work.
NOTE: Do NOT use all capital letters when providing information.
NOTE: All fields are required and will be seen by the jury, unless otherwise noted.

  • Entry Title: Provide the name of the project, or the campaign name.
    NOTE: Do not put the category into the Entry Title.
  • Client / Brand: Who is the client on the project and/or what brand is it promoting?
  • Single or Series: Choose from: Single (1), Series (2+). Required only for categories that allow both Single and Series entries.
  • Client Type: Choose from: Consumer / Brand, Business to Business, Corporate Social Responsibility, Non-Profit
  • Vertical Market: The specific industry to which the product or service relates. See the full list of options here.
  • Launch Date: The month and year in which the work first ran, aired, was published, etc.
  • Background: Describe the challenge presented, problem being addressed, cultural background, or other key components to the initial brief. (max 300 words)
  • Creative Idea: A summary of the creative idea behind the work. (max 300 words)
  • Insights & Strategy: The insights and strategy that informed the final work and its intended purpose. (max 300 words)
  • Execution: Explain critical elements of the final execution of the work including craft, placement, tone, and other specific aspects of the creation and implementation of the work. (max 300 words)
  • Results: The results or outcome of the work such as reach, response, engagement, sales, awareness, etc. (max 300 words)
  • Translation to English: Required for all entries which are not originally in English.
    NOTE: Video entries should include subtitles when possible.
Each category accepts specific media types. For general file specifications, view the Submission Media page.
Media can be attached to your entry after your category is selected. Click the View Submission Requirements button on a category below for details.

Digital media will be saved into your account. Identical media will not need to be added more than once as it can be attached to entries from your Manage Media list.

SUBMISSION MEDIA
  • Judging Media: The primary material and content that the jury will be judging.
  • Supporting Media: Secondary material and content that the jury may review at their discretion.

REFERENCE IMAGES
  • ALL entries require high res digital reference images. These images will not be judged. However, they may be used by The One Show for promotional purposes.

ENTRY THUMBNAIL
  • Every entry requires a thumbnail image. The jury will see this for reference only, it will not be judged.
A Primary Credit is the only credit required to submit an entry.
NOTE: Credits do not need to be completed in order to submit entries. Credits may be added to a closed entry after it has been completed and judged.

Credits will be saved into your account. Identical credits will not need to be added more than once as they can be attached to entries from your Manage Credits list.

COMPANY
Company credits each require the following:
  • Company Name
  • Company City
  • Company Type is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.

INDIVIDUAL
Individual credits each require the following:
  • First Name
  • Last Name
  • Title is to be selected from the list provided.
    NOTE: "Other" can be selected, but will not be ranked.
  • Company / Company City is the company that this individual is associated with (optional)



CATEGORIES


Moving Image Craft & Production
Direction

MI_01
Direction - Single
Early Deadline Fee: $600.00

Overall artistic vision of a single (1) commercial spot or branded content video. Includes television, cinema, digital games, or online.
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MI_02
Direction - Series
Early Deadline Fee: $750.00

Overall artistic vision of a series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Writing

MI_03
Writing - Single
Early Deadline Fee: $600.00

Scriptwriting of a single (1) commercial spot or branded content video. Includes television, cinema, digital games, or online.
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MI_04
Writing - Series
Early Deadline Fee: $750.00

Scriptwriting of a series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Editing

MI_05
Editing - Single
Early Deadline Fee: $600.00

Editing of a single (1) commercial spot or branded content video. Includes television, cinema, digital games, or online.
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MI_06
Editing - Series
Early Deadline Fee: $750.00

Editing of a series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Cinematography

MI_07
Cinematography - Single
Early Deadline Fee: $600.00

Cinematography of a single (1) commercial spot or branded content video. Includes television, cinema, digital games, or online.
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MI_08
Cinematography - Series
Early Deadline Fee: $750.00

Cinematography of a series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Animation

MI_09
Animation - Single
Early Deadline Fee: $600.00

Animation applied to a single (1) commercial spot or branded content video. Includes television, cinema, digital games, or online.
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MI_10
Animation - Series
Early Deadline Fee: $750.00

Animation applied to a series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Visual Effects

MI_11
Visual Effects - Single
Early Deadline Fee: $600.00

Visual effects applied digitally in post-production to a single (1) commercial spot or branded content video. Includes CGI, motion capture, green screen, and other digital effects in television, cinema, digital games, or online videos.
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MI_12
Visual Effects - Series
Early Deadline Fee: $750.00

Visual effects applied digitally in post-production to a series (2-5) of commercial spots or branded content videos. Includes CGI, motion capture, green screen, and other digital effects in television, cinema, digital games, or online videos.
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Moving Image Craft & Production
Special / Practical Effects

MI_13
Special / Practical Effects - Single
Early Deadline Fee: $600.00

Special effects achieved on set in the production of a single (1) commercial spot or branded content video. Includes pyrotechnics, mechanical rigs, makeup, prosthetics, and other practical effects in television, cinema, digital games, or online videos.
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MI_14
Special / Practical Effects - Series
Early Deadline Fee: $750.00

Special effects achieved on set in the production of a series (2-5) commercial spots or branded content videos. Includes pyrotechnics, mechanical rigs, makeup, prosthetics, and other practical effects in television, cinema, digital games, or online videos.
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Moving Image Craft & Production
Production Design

MI_15
Production Design
Early Deadline Fee: $600.00

Production design of a single (1) or series (2-5) of commercial spots or branded content videos. Includes television, cinema, digital games, or online.
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Moving Image Craft & Production
Casting

MI_16
Casting - Actor
Early Deadline Fee: $600.00

The selection of talent for a particular role or part in a single (1) or series (2-5) of television, cinema, digital games, or online moving image pieces.
NOTE: Casting of real people, celebrities, or influencers should be entered into categories MI_17: Real People or MI_18: Celebrity / Influencer.
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MI_17
Casting - Real People
Early Deadline Fee: $600.00

The selection of non-actors for a particular role or part in a single (1) or series (2-5) of television, cinema, digital games, or online moving image pieces. Includes street casting, documentary, testimonials, etc.
NOTE: Casting of celebrities or influencers should be entered into category MI_18: Celebrity / Influencer.
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MI_18
Casting - Celebrity / Influencer
Early Deadline Fee: $600.00

The selection of talent with an existing audience or fanbase for a particular role or part in a single (1) or series (2-5) of television, cinema, digital games, or online moving image pieces.
NOTE: Work created specifically for distribution on social media channels should be entered into categories SM_13, SM_14, or SM_15: Influencer Marketing.
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Moving Image Craft & Production
Title Sequences

MI_19
Title Sequences
Early Deadline Fee: $600.00

Opening or ending title sequences for a single (1) or series (2-5) of commercial spots, branded content videos, or other content developed for film, television or internet release.
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Moving Image Craft & Production
Trailers & Teasers

MI_20
Trailers & Teasers
Early Deadline Fee: $600.00

A single (1) or series (2-5) of video advertisements created to promote and preview upcoming content such as television shows, video games, books, theatrical events/concerts, etc.
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Moving Image Craft & Production
Use of Technology

MI_21
Use of Technology
Early Deadline Fee: $600.00

The use of new or existing technology applied to a single (1) or series (2-5) of television, cinema, digital games, or online moving image pieces.
NOTE: No special equipment will be used for judging. The required submission media must showcase the technology.
NOTE: Work using AI technology should be entered into MI_22: Use of AI.
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MI_22
Use of Technology - AI
Early Deadline Fee: $600.00

The use of AI technologies applied to a single (1) or series (2-5) of television, cinema, digital games, or online videos.
NOTE: No special equipment will be used for judging. The required submission media must showcase the technology.
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Moving Image Craft & Production
Low Budget

MI_23
Low Budget
Early Deadline Fee: $600.00

A single (1) or series (2-5) of commercial spots or branded content that creatively utilized a low or conservative production budget.
NOTE: Entries must provide the production budget (in USD) and an explanation of how it was applied.
Learn more.
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Moving Image Craft & Production
Innovation in Moving Image Craft

MI_24
Innovation in Moving Image Craft
Early Deadline Fee: $600.00

Visual and audio craft used in a single (1) or series (2-5) of commercial spots or branded content videos that explore transformative devices or methods in its execution and pushes the discipline forward.
NOTE: Entries must include a written explanation of the innovative and transformative aspects of the work.
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